If you aren’t working on a mobile-friendly website, it’s time to start thinking about it. More than half of your customers will be using smart-phones by the end of 2011, which gives you great opportunities to communicate with them in new ways.
Here’s an extremely simple example of a pretzel stand using mobile marketing. This sign appears right next to their cash register. Every customer who visits their stand has a mobile phone in their pocket. And if they’d like an instant coupon, they simply text the number you see on their sign. By doing so, they opt-in to the pretzel shop’s mobile marketing list, and immediately receive a coupon they can show to get instant savings.
These campaigns are easier to setup than you might think. We can help.